7/25/2011

Heineken Irish Open Official Sponsor


The European Tour today announced Heineken as an Official Sponsor to this week’s Irish Open at the Killarney Golf and Fishing Club.

Heineken owns and manages one of the world’s leading portfolios of beer brands and is recognised and respected for its high profile and valued sponsorship portfolios: The Heineken Cup/Rugby World Cup/UEFA Champions League.

The company reacquainted its relationship with professional golf in Ireland at this tournament last year. Heineken has a number of sponsorship partnerships with The European Tour across Europe this year and retained a strong presence for many years under The Murphy’s Brand as title sponsor of The Irish Open.

Walter Drenth, Marketing Director for Heineken Ireland, said: “We are delighted with the opportunity to present Heineken at this prestigious sporting event. The Irish Open is respected throughout Europe by the professional golfers and spectators alike. The special ambiance of Killarney and its unique beauty will enhance the staging of the tournament.

“Last year’s event was truly special – and who can forget the images shown across the world from this most treasured location. We recognise the large number of people who visited Killarney and attended The Irish Open in 2010. Their attendance created a unique sporting and respectful support to the many great golfers who entertained over the four days of competition. With Irish golf again at a special place we expect the interest in The Irish Open to surpass last year. We look forward to playing our part in all enjoying a memorable experience again this year. It promises to be a great week.”

James Finnigan, Sales and Marketing Executive for The European Tour, said: “The European Tour are pleased to once again get support from Heineken, this commitment to become an Official Sponsor of the Irish Open represents a significant coup for the tournament and The European Tour.

“Sponsorship is a very challenging marketplace; therefore it is especially pleasing for the European Tour to welcome back an organization of Heineken’s stature to the Irish Open. We look forward to working with Heineken in the weeks preceding the tournament and tournament week, which will contribute to the success of a very special Bank Holiday weekend for Irish sports fans.”

Heineken join Failte Ireland and other Official Sponsors BMW, Genworth, The Europe Hotel, Liebherr and The Irish Examiner at this year’s Irish Open in Killarney.


Irish Golf Clubs Gets New Sponsor


As of August 1st 2011, The Irish Golf Club Gazette will be sponsored by VIBRO Gym Professional,  a supplier of vibration training systems, new to the Irish market. 

The company has an interest in working in the Irish golf sector.

The VIBRO Gym professional is based on the principle of ‘Whole Body Vibration' and introduces a new, highly effective training method - VibroTraining.

The great usability of the VibroGym Professional is ensured by easy to handle and maintenance free technology, and by easily adjustable training programs and exercises. A perfect symbiosis of stainless steel, functionality, technology, lasting quality and timeless design.

The VibroGym Professional is produced in the Netherlands to ensure top quality. The complex motor construction consists of two 350W-motors built into the vibration platform that are steered, controlled and synchronized through the same electronics as used in Formula 1 racing cars.

In 1999 Dutch designer Marcel Tamminga invented the first Whole Body Vibration Plate with 100% vertical vibration, the VibroGym. Today, VibroGym is the best-known vibration platform in the world.

With his talented and creative team of industrial designers, technicians, programmers and training specialists, VibroGym laid the foundation for a revolution in the health, beauty, sports and fitness industries with what's known as Whole Body Vibration Training.

Today, VibroGym is present in more than 60 countries and, despite many imitators, continues to be the undisputed market leader in Vibration Technologywith the VibroGym Professional platform being the number one choice for health, beauty, sports and fitness professionals.

VibroGym generates vibrations that are transferred to your body. Standing on aVibroGym you will notice how your body automatically adjusts to this mechanical stimuli responding with a stretch reflex. This results in an increase of strength, flexibility and blood circulation.

Almost 100% of the body’s muscles are exercised when using Whole Body Vibration Training, while conventional training methods only reach 40-60%. The vibrations have a positive impact on your hormone balance and helps to reduce stress. You feel more relaxed, fitter and more alert.

Within 10 minutes you can complete effective training of your entire body. This is possible because Whole Body Vibration Training stimulates the whole muscular system at once and not one muscle after the other.

Whole Body Vibration is an easy way to get great results with only a little effort. Vibration training can be used for burning fat, fighting against cellulites, a relaxing massage or a total work-out. Due to the stimulation of the production of natural hormones and neurotransmitters, people feel more energetic and happier. The bullet points opposite highlight the different aims that can be achieved with vibration therapy.

For further information contact  us:


email  irishgolfclubgazette@gmail.com or www.vibrogymprofessional.co.uk  quoting reference  IRL0011





An Irish Open for McGinley to Shine

McGinley in 2010

This week the European Tour arrives to Killarney for the Irish Open presented by Discover Ireland, in an event which will see a number of major winners participate, in what will be the first official celebration for the Irish fans of the achievements of Rory McIroy at Congressional - and Darren Clarke at Royal St. George. 

A year ago it was another Portrush golfer, Graeme McDowell who arrived to play the Killeen Course as the first European winner of the US Open in four decades, having seen off the challenge of Dustin Johnson at Pebble Beach. Only twelve months ago that was viewed as the pinnacle for Irish golf, and the best follow-up to Harrington's three major wins in 2007 and 2008. 

Up until then Irish golfers had been limited to playing - albeit vital roles - in Ryder Cups with Eamon Darcy at Muirfield Village in 1987, Christy O'Connor Jnr in 1989 at The Belfry, Philip Walton in 1995 at Oakhill, Paul McGinley at The Belfry in 2002, and Graeme McDowell joining the club in 2010 at Celtic Manor. 

The past few seasons have seen an amazing progression of some of those same players up the world golf rankings. 

Indeed, it was Padraig's win at Carnoustie in The Open Championship four years ago that brought belief back to Irish golf and closed that link with Fred Daly's major win at Hoylake in 1947. When Harrington repeated the win at Royal Birkdale the following year, and added the USPGA Championship the same summer, it changed the horizons for those who were coming after him. 

To be fair, Harrington started his run at Adare Manor in 2007, when he beat Bradley Dredg in a play-off to bridge a gap of twenty-five years since John O'Leary had last seen the national open won by an Irish man - back in 1982. Until Harrington's victory the Irish Open title had eluded the nations best players and seemed to become a burden for many as the years wore on. 

Philip Walton came very close in 1989 when he took Ian Woosnam to play-off at Portmarnock, playing the best golf of his career, only to lose out in the end. In recalling those days Woosnam is still amazed he won because the large crowd were so behind Walton he was not sure it was meant to be his day that August Sunday. 

In the end it was, with Walton then going on to secure his first European Tour win at the Peugeot Open de France the follwing year. 

Darren Clarke was in the frame in 2003 at the Nissan Irish Open at Carton House until the weather stopped play on the Sunday, with Clarke electing to voluntarily play en extra shot when he found he was benefiting from a more favourable lie when play recommenced on the Monday. 

In terms of Irish winners it was Christy O’Connor who set the standard when he held off all comers in the first Carrolls Irish Open in 1975 at Woodbrook Golf Club. The only other players to match that achievement have been Harrington and then Shane Lowry in 2009 at the County Louth Club. 

The win by Lowry was remarkable on a number of fronts, not least being the weather on the final day in Baltray when he reached a play off with Robert Rock, doing so while still in the amateur ranks. Admittedly Lowry won at the third time of asking on the long 18th after the pair had played it three times, a reprieve for the Offaly golfer given he had missed a three-footer in normal play. 

Buoyed by the feats of Rory and Darren this week twenty-two Irish golfers will tee off on Thursday hoping to relive Shane Lowry's dream, with another group of aspiring players keen to get the flavour of European Tour action. 

Amongst them is US based Waterville native, Mark Murphy, who has battled with the PGA Tour qualifying school unsuccessfully in recent years, and he will be delighted to make his way around the Killarney lakes course. 

He will be joined by eight players from the 2010 Irish PGA Region order of merit who take up their automatic invitations. That group includes former European Tour card holder David Higgins, and Stage 3 Q School qualifier last year, Damien Mooney. 

The six others include John G Kelly, Barrie Trainor, Darren McWilliams, David Mortimer, Michael Collins and Eamon Brady. So far this event always proves too big a step from the day job for the PGA players, even with the cut last year at level par. In fact, only Trainor made it through to the weekend with all the rest finding the course set up very challenging. 

Of the tournament invites it is a chance for Simon Thornton to test himself on the bigger stage once again, having lost his card after his first season on the European Tour. Alongside him will be another casualty of last year, Gary Murphy, who arrives in Killarney on the back of an indifferent season so far and few starts on the Asia One Tour. 

The regular Challenge Tour players include Niall Kearney, who gets another main tour start this week. As does Athlone’s, Colm Moriarty. 

The remaining Irish Tour card holders are also in action and include Michael Hoey, Gareth Maybin, Peter Lawrie, Damien McGrane and Paul McGinley. 

Although still suffering knee trouble, and deferring another operation until the end of the season, McGinley has shown some good form of late and completed the reduced Barclays Scottish Open with rounds of 69-69-66 to secure 14th place. 

Given the current momentum in Irish golf, who is to say that the McGinley will not become the fourth domestic name on the Irish Open trophy. 

Why not another fairy-tale finish?