7/25/2011

Heineken Irish Open Official Sponsor


The European Tour today announced Heineken as an Official Sponsor to this week’s Irish Open at the Killarney Golf and Fishing Club.

Heineken owns and manages one of the world’s leading portfolios of beer brands and is recognised and respected for its high profile and valued sponsorship portfolios: The Heineken Cup/Rugby World Cup/UEFA Champions League.

The company reacquainted its relationship with professional golf in Ireland at this tournament last year. Heineken has a number of sponsorship partnerships with The European Tour across Europe this year and retained a strong presence for many years under The Murphy’s Brand as title sponsor of The Irish Open.

Walter Drenth, Marketing Director for Heineken Ireland, said: “We are delighted with the opportunity to present Heineken at this prestigious sporting event. The Irish Open is respected throughout Europe by the professional golfers and spectators alike. The special ambiance of Killarney and its unique beauty will enhance the staging of the tournament.

“Last year’s event was truly special – and who can forget the images shown across the world from this most treasured location. We recognise the large number of people who visited Killarney and attended The Irish Open in 2010. Their attendance created a unique sporting and respectful support to the many great golfers who entertained over the four days of competition. With Irish golf again at a special place we expect the interest in The Irish Open to surpass last year. We look forward to playing our part in all enjoying a memorable experience again this year. It promises to be a great week.”

James Finnigan, Sales and Marketing Executive for The European Tour, said: “The European Tour are pleased to once again get support from Heineken, this commitment to become an Official Sponsor of the Irish Open represents a significant coup for the tournament and The European Tour.

“Sponsorship is a very challenging marketplace; therefore it is especially pleasing for the European Tour to welcome back an organization of Heineken’s stature to the Irish Open. We look forward to working with Heineken in the weeks preceding the tournament and tournament week, which will contribute to the success of a very special Bank Holiday weekend for Irish sports fans.”

Heineken join Failte Ireland and other Official Sponsors BMW, Genworth, The Europe Hotel, Liebherr and The Irish Examiner at this year’s Irish Open in Killarney.


Irish Golf Clubs Gets New Sponsor


As of August 1st 2011, The Irish Golf Club Gazette will be sponsored by VIBRO Gym Professional,  a supplier of vibration training systems, new to the Irish market. 

The company has an interest in working in the Irish golf sector.

The VIBRO Gym professional is based on the principle of ‘Whole Body Vibration' and introduces a new, highly effective training method - VibroTraining.

The great usability of the VibroGym Professional is ensured by easy to handle and maintenance free technology, and by easily adjustable training programs and exercises. A perfect symbiosis of stainless steel, functionality, technology, lasting quality and timeless design.

The VibroGym Professional is produced in the Netherlands to ensure top quality. The complex motor construction consists of two 350W-motors built into the vibration platform that are steered, controlled and synchronized through the same electronics as used in Formula 1 racing cars.

In 1999 Dutch designer Marcel Tamminga invented the first Whole Body Vibration Plate with 100% vertical vibration, the VibroGym. Today, VibroGym is the best-known vibration platform in the world.

With his talented and creative team of industrial designers, technicians, programmers and training specialists, VibroGym laid the foundation for a revolution in the health, beauty, sports and fitness industries with what's known as Whole Body Vibration Training.

Today, VibroGym is present in more than 60 countries and, despite many imitators, continues to be the undisputed market leader in Vibration Technologywith the VibroGym Professional platform being the number one choice for health, beauty, sports and fitness professionals.

VibroGym generates vibrations that are transferred to your body. Standing on aVibroGym you will notice how your body automatically adjusts to this mechanical stimuli responding with a stretch reflex. This results in an increase of strength, flexibility and blood circulation.

Almost 100% of the body’s muscles are exercised when using Whole Body Vibration Training, while conventional training methods only reach 40-60%. The vibrations have a positive impact on your hormone balance and helps to reduce stress. You feel more relaxed, fitter and more alert.

Within 10 minutes you can complete effective training of your entire body. This is possible because Whole Body Vibration Training stimulates the whole muscular system at once and not one muscle after the other.

Whole Body Vibration is an easy way to get great results with only a little effort. Vibration training can be used for burning fat, fighting against cellulites, a relaxing massage or a total work-out. Due to the stimulation of the production of natural hormones and neurotransmitters, people feel more energetic and happier. The bullet points opposite highlight the different aims that can be achieved with vibration therapy.

For further information contact  us:


email  irishgolfclubgazette@gmail.com or www.vibrogymprofessional.co.uk  quoting reference  IRL0011





An Irish Open for McGinley to Shine

McGinley in 2010

This week the European Tour arrives to Killarney for the Irish Open presented by Discover Ireland, in an event which will see a number of major winners participate, in what will be the first official celebration for the Irish fans of the achievements of Rory McIroy at Congressional - and Darren Clarke at Royal St. George. 

A year ago it was another Portrush golfer, Graeme McDowell who arrived to play the Killeen Course as the first European winner of the US Open in four decades, having seen off the challenge of Dustin Johnson at Pebble Beach. Only twelve months ago that was viewed as the pinnacle for Irish golf, and the best follow-up to Harrington's three major wins in 2007 and 2008. 

Up until then Irish golfers had been limited to playing - albeit vital roles - in Ryder Cups with Eamon Darcy at Muirfield Village in 1987, Christy O'Connor Jnr in 1989 at The Belfry, Philip Walton in 1995 at Oakhill, Paul McGinley at The Belfry in 2002, and Graeme McDowell joining the club in 2010 at Celtic Manor. 

The past few seasons have seen an amazing progression of some of those same players up the world golf rankings. 

Indeed, it was Padraig's win at Carnoustie in The Open Championship four years ago that brought belief back to Irish golf and closed that link with Fred Daly's major win at Hoylake in 1947. When Harrington repeated the win at Royal Birkdale the following year, and added the USPGA Championship the same summer, it changed the horizons for those who were coming after him. 

To be fair, Harrington started his run at Adare Manor in 2007, when he beat Bradley Dredg in a play-off to bridge a gap of twenty-five years since John O'Leary had last seen the national open won by an Irish man - back in 1982. Until Harrington's victory the Irish Open title had eluded the nations best players and seemed to become a burden for many as the years wore on. 

Philip Walton came very close in 1989 when he took Ian Woosnam to play-off at Portmarnock, playing the best golf of his career, only to lose out in the end. In recalling those days Woosnam is still amazed he won because the large crowd were so behind Walton he was not sure it was meant to be his day that August Sunday. 

In the end it was, with Walton then going on to secure his first European Tour win at the Peugeot Open de France the follwing year. 

Darren Clarke was in the frame in 2003 at the Nissan Irish Open at Carton House until the weather stopped play on the Sunday, with Clarke electing to voluntarily play en extra shot when he found he was benefiting from a more favourable lie when play recommenced on the Monday. 

In terms of Irish winners it was Christy O’Connor who set the standard when he held off all comers in the first Carrolls Irish Open in 1975 at Woodbrook Golf Club. The only other players to match that achievement have been Harrington and then Shane Lowry in 2009 at the County Louth Club. 

The win by Lowry was remarkable on a number of fronts, not least being the weather on the final day in Baltray when he reached a play off with Robert Rock, doing so while still in the amateur ranks. Admittedly Lowry won at the third time of asking on the long 18th after the pair had played it three times, a reprieve for the Offaly golfer given he had missed a three-footer in normal play. 

Buoyed by the feats of Rory and Darren this week twenty-two Irish golfers will tee off on Thursday hoping to relive Shane Lowry's dream, with another group of aspiring players keen to get the flavour of European Tour action. 

Amongst them is US based Waterville native, Mark Murphy, who has battled with the PGA Tour qualifying school unsuccessfully in recent years, and he will be delighted to make his way around the Killarney lakes course. 

He will be joined by eight players from the 2010 Irish PGA Region order of merit who take up their automatic invitations. That group includes former European Tour card holder David Higgins, and Stage 3 Q School qualifier last year, Damien Mooney. 

The six others include John G Kelly, Barrie Trainor, Darren McWilliams, David Mortimer, Michael Collins and Eamon Brady. So far this event always proves too big a step from the day job for the PGA players, even with the cut last year at level par. In fact, only Trainor made it through to the weekend with all the rest finding the course set up very challenging. 

Of the tournament invites it is a chance for Simon Thornton to test himself on the bigger stage once again, having lost his card after his first season on the European Tour. Alongside him will be another casualty of last year, Gary Murphy, who arrives in Killarney on the back of an indifferent season so far and few starts on the Asia One Tour. 

The regular Challenge Tour players include Niall Kearney, who gets another main tour start this week. As does Athlone’s, Colm Moriarty. 

The remaining Irish Tour card holders are also in action and include Michael Hoey, Gareth Maybin, Peter Lawrie, Damien McGrane and Paul McGinley. 

Although still suffering knee trouble, and deferring another operation until the end of the season, McGinley has shown some good form of late and completed the reduced Barclays Scottish Open with rounds of 69-69-66 to secure 14th place. 

Given the current momentum in Irish golf, who is to say that the McGinley will not become the fourth domestic name on the Irish Open trophy. 

Why not another fairy-tale finish?

7/24/2011

Noren 77 Wins Nordea Masters


Sweden's Alexander Noren cruised to his third European Tour title on Sunday despite a closing round of 77 in Stockholm.

Noren took a commanding 11-shot lead into the final day of the Nordea Masters at Bro Hof Slott Golf Club after a course-record 63 on Saturday.

The 29-year-old was never in serious danger of letting such a commanding advantage slip, with no-one able to mount a charge as strong winds sent scores soaring.

Noren at least finished in style with a birdie on the last for a 15-under-par total of 273, finishing seven shots clear of England's Richard Finch.

Finch had set the clubhouse target on eight-under-par after a superb 69, the lowest round of the day which made him the only man to break par, despite running up a triple-bogey six on the par-three 17th.

Sweden's Niklas Lemke, playing on a sponsor's invitation, finished third on five-under, with Australia's Scott Hend and Spain's Pablo Martin a shot further back.

American Bubba Watson had been second overnight but closed with a 78 to drop back into a share of sixth place alongside compatriot Dustin Johnson, who finished with a 74.

Noren birdied the opening hole of his final round to move to 21-under-par, but dropped shots at the third, fourth, sixth and ninth to be out in 39.

However, four straight pars then steadied his nerves and meant he could afford to drop further shots at the 14th and 16th before safely negotiating the treacherous 17th - a par-three with an island green.

Noren, who also won the Wales Open at Celtic Manor earlier this season, told Sky Sports afterwards: "I am so relieved.

"The only thing I thought of all day was the 17th. I said it doesn't matter how I play up to that, I just have to survive 17 and I did.

"I've never seen wind like this in Sweden. Every hole was super tough and even downwind it was hard to choose the clubs."

Speaking about winning on home soil, Noren added: "It's even more amazing at home, everyone cheering you on and you don't really feel that somewhere else.

"It's amazing, you see some friendly faces in the crowd and it's unbelievable. I'm very happy."



7/22/2011

BMW Official Car for Irish Open


BMW, one of The European Tour’s most significant partners, will lend support to the Irish Open presented by Discover Ireland by becoming the Official Car to the event at Killarney Golf and Fishing Club in Co. Kerry from July 28th - 31st.

For the first time in the Irish Open, the prestige car manufacturers will provide a gleaming fleet of brand new BMW 5 series vehicles to transport the player, VIP guests, sponsors and officials to and from the golf course during one of the Tour’s most illustrious championships.

Since 1985, BMW has promoted amateur and professional golf tournaments internationally, taking into account the growing significance of golf for its customer base. The leading premium car manufacturer has been an important partner of The European Tour since the BMW International Open was launched in 1989. 

In 2005 BMW and The European Tour further extended their already strong partnership with BMW taking on title sponsorship of the Tour’s flagship event, the PGA Championship at Wentworth. 

Of course, BMW Ireland also has a close affinity with Ireland from 2006, when the company became Official Car to The Ryder Cup at The K Club in Co. Kildare.

This highly significant development for European golf meant that BMW became a partner of three tournaments on The European Tour International Schedule, namely the BMW PGA Championship, the BMW International Open and, until 2008, the BMW Asian Open, in addition to being the Official Car of The European Tour. In 2009, BMW further extended its partnership with the European Tour with the first BMW Italian Open.

Michael Nugent, Sales & Marketing Director, BMW Ireland, said: “We are very pleased to be associated with this prestigious sporting event. It is very important right now that an event of this nature with its international profile presents Ireland in its best light and we are delighted to make our contribution to ensure a successful outcome.”

George O’Grady, Chief Executive of The European Tour, commented: “BMW is one of the Tour’s most important Partners, currently supporting three key events on The Race to Dubai. We are indebted to BMW Ireland for providing the vehicles for this specialist service, facilitating the transportation of players, VIP guests, sponsors and officials to and from the golf course during the week.”